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Priopti Digital AB is the data controller for the processing of personal data described in this privacy policy. In this privacy policy, we explain what type of personal data we store and how we process it. This privacy policy applies to: priopti.digital.

Personal data that we collect and process

We process the following categories of personal data:

• Basic information: name
• Contact information: telephone number, email address

Personal data is collected directly from you via registration forms.

How we use personal data

Sales and marketing
We use personal data in connection with marketing our services, for example by sending you emails from us. The legal basis for processing personal data for this purpose is our legitimate interest. You have the option to opt out of some of this processing, for example by opting out of receiving emails from us. In addition, we may also ask you for consent to use your personal data for so-called profiling, where we draw conclusions about your interests and needs based on your personal data. The purpose of profiling is to make our marketing more relevant.

Security, fraud and criminal activity detection
We process personal data in our work to protect our users and ourselves against fraud, abuse and criminal activity. The legal basis for processing personal data for this purpose is our legitimate interest.

Compliance with legal obligations
In some cases, we are obliged to process personal data in order to comply with other legal obligations. An example of this is information related to sales, which we are obliged to record and save according to the Accounting Act. The legal basis for processing personal data for this purpose is that the processing is necessary to fulfil a legal obligation to which we are subject.

Your rights

If you want to exercise any of your rights, please contact us at info@priopti.se.

Right to access your personal data
You can request a copy of all the data we process about you. Contact the email address above to exercise your right to access.

Right to rectification of personal data
You have the right to request that we correct or complete information that is incorrect or misleading.

Right to erasure of personal data
You have the right to have your personal data deleted without delay. You can request that we delete information about you at any time. However, please note that information that we are obliged to retain due to other legal obligations (such as the Accounting Act) will not be deleted.

Restriction of processing of personal data
In certain situations, you can also request that we restrict the processing of information about you. You do this by administering consents or reservations in our solutions.

Object to the processing of personal data
If we process data about you on the basis of our data or on the basis of a balancing of interests, you have the right to object to our processing of data about you. You do this by administering consents or reservations in our solutions.

Data portability
You have the right to receive your personal data in a structured, commonly used and machine-readable format. Contact the email address above to receive your personal data.

You can complain about our processing of personal data
We hope that you will inform us if you believe that we are not complying with the rules in the Personal Data Act. Please first tell us through the contact or channel you have already established with us. You can also complain about our processing of personal data. You do this to the Data Protection Authority.